The vision of 7i™ is to 'change' the way people do business by closing the gap between the respective client companies' strategy and the individuals' (within those companies) ideas of what their respective roles are in the strategic framework.

At a practical level, this translates into three core stages or areas of activity for 7i™ in the business process pipeline. These are:

• Stage 1: Vision and Values Clarification
• Stage 2: Organisational Positioning and Strategy Formulation
• Stage 3: Strategy Infusion and Fusion

In order to deliver on such a wide range of areas, 7i™ is comprised of a core team of multi skilled individuals with qualifications in the fields of psychology, engineering, law, information science, business and finance.

Specific areas that 7i™ specialise in are:

• organisational development
• business process design and development
• human resource (HR) policies, information management software and database design
• performance management audits, design and development
• psychometric assessments
• management and leadership development
• change management
• customer service training and call centre management
• personal effectiveness training
• team building

7i™'s processes are developed utilising international best practice models, and in accordance with the customer's needs and business reality. Hence, an advantage for 7i™ is that it is outward looking and keeps abreast of international trends and knowledge on subjects pertaining to its operations.

Due to the broad basket of products, services and expertise, 7i™ has managed to create a client base of both private and public organisations, including: American Express, EDS, Hewlett-Packard, Compaq, Sykes Enterprises Inc, the Department of Environmental Affairs and Tourism (DEAT) and the South African Revenue Service (SARS).

It is notable that many of the clients fall within the ICT sector, specialising in IT and communications.

One of 7i™'s most successful products is its Customer Service Training Module, which aligns closely with the planned development of interactive online assessment tools in this area. Another is our Total Quality Management (TQM) product that revolutionises what organisations and individuals perceive as value add, leading to the achievement of excellence in every way, and continuous expansion of the bottom line.